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1 consumerism
Mktgthe influence of the general public, as end users of products and services, on the way companies manufacture and sell their goods. Consumers exert considerable power over companies as organizations become more customer-focused. Demand is rising for products that are high quality, ethically produced, well priced, and safe, and consumerism pressurizes companies to operate and produce goods and services in accordance with the public’s wishes. In fact, the aims of consumerism are not at odds with those of marketing (see marketing management), as both have the end goal of pleasing the consumer. In practice, however, marketing does not always succeed, and there is still a need for legislation to back up the right of consumers to demand products that are of good quality and for consumer protection bodies that influence the commercial world on consumers’ behalf. A particular form of consumer pressure, motivated by environmental concerns, is green consumerism, which campaigns for environmentally friendly goods, services, and means of production.
См. также в других словарях:
green consumerism — UK US noun [U] ENVIRONMENT, COMMERCE ► the situation in which consumers want to buy things that have been produced in a way that protects the natural environment: »Supermarkets are paying increasing attention to the demands of green consumerism … Financial and business terms
green consumerism — The term ‘green consumer’ was first coined by environmental consultant John Elkington in 1986. Green consumerism was launched into the market place in September 1988 with Green Shopping Week and the publication of The Green Consumer Guide. The … Encyclopedia of contemporary British culture
green consumerism — /grin kənˈsjumərɪzəm/ (say green kuhn syoohmuhrizuhm) noun consumerism which directs buying preferences towards products which are not harmful to the environment …
consumerism — con‧sum‧er‧ism [kənˈsjuːmərɪzm ǁ ˈsuː ] noun [uncountable] 1. ECONOMICS the idea or belief that buying things is very important for people: • Consumerism is the new religion, and department stores are important temples. 2. MARKETING the activity … Financial and business terms
green — /grin / (say green) adjective 1. of the colour of growing foliage, between yellow and blue in the spectrum. 2. covered with herbage or foliage; verdant: green fields; a green orchard. 3. consisting of green vegetables: a green salad. 4. full of… …
Green Party — The party was originally founded in 1973 under the name ‘People’, to offer radical solutions to environmental problems. In 1975 it became the Ecology Party, and in 1985 the Green Party, in line with its Continental equivalents. From 1979, the… … Encyclopedia of contemporary British culture
Green brands — are those brands that consumers associate with environmental conservation and sustainable business practices. Such brands appeal to consumers who are becoming more aware of the need to protect the environment. A green brand can add a unique… … Wikipedia
Green politics — is a political ideology which places a high importance on ecological and environmental goals, and on achieving these goals through broad based, grassroots, participatory democracy. Green politics is advocated by supporters of the Green movement,… … Wikipedia
Green America — Green America, formerly known as Co op America, is a nonprofit membership organization based in the United States that promotes ethical consumerism. It is dedicated to harnessing the economic power of consumers, investors and businesses to… … Wikipedia
Green Earth Market — Launched in 2006, Green Earth Market is an American online retailer of environmentally friendly goods, offering products that are made locally (North America), of natural, organic, or recycled materials, and/or produced in a fair trade,… … Wikipedia
Ethical consumerism — 3R Concepts Waste Disposal Hierarchy Reduce Reuse Recycle Barter Dematerialization Downcycling Dumpster diving Ecod … Wikipedia
